AOL Updates Users on Cookie Policies and Data Usage
Part of the Yahoo Family of Brands
In a recent update, AOL has provided important information regarding its cookies and data use policies as part of its integration into the Yahoo family of brands. Users of AOL’s websites and applications are encouraged to understand how their data is managed while using these services.
Cookies and Their Purpose
AOL makes use of cookies to enhance the experience on its sites and apps. Cookies are small data files stored on users’ devices that help facilitate various functions. The key purposes of these cookies include:
- Authentication: Ensuring that users can securely access their accounts.
- Security Measures: Implementing protocols to safeguard against spam and abusive behaviors.
- Usage Measurement: Assessing how users interact with AOL’s sites and apps to improve service.
User Consent Options
When visiting AOL’s platforms, users are presented with options regarding their data. By clicking on ‘Accept all’, users consent to the use of cookies and the processing of their personal data. This includes precise geolocation data, IP address, browsing history, and search data. The information collected is utilized for personalized advertising, content measurement, audience research, and the development of services.
For those who prefer not to allow the use of cookies for personalized advertising and data collection, AOL has provided an option to ‘Reject all’.
Customizing Privacy Settings
Users who wish to customize their consent choices can click on ‘Manage privacy settings’. This allows for a tailored approach to data use, balancing user preferences with the need for site functionality.
Changing Preferences
AOL emphasizes that users have the ability to modify their privacy choices at any time. This can be done by accessing the ‘Privacy & cookie settings’ or ‘Privacy dashboard’ found on various AOL sites and applications.
Further Information
For a comprehensive understanding of how AOL collects and utilizes personal data, users are encouraged to review the company’s privacy policy and cookie policy. These documents provide detailed insights into data handling practices and user rights.
AOL remains committed to maintaining transparency with its users regarding data usage, ensuring that individuals can make informed choices about their personal information while enjoying the online services provided.
